Wet
Wet positions itself as a versatile industry leader, blending rigorous durability standards with accessible pleasure enhancement. Their product architecture sits firmly in the Mass Market tier, offering premium-grade silicone formulations that rival luxury competitors at an approachable price point.
Formulation Profile
- Key Ingredients
- High-grade Silicone (Dimethicone), Vitamin E acetate; formulated without water to ensure concentration.
- Ethical Standards
- Paraben-free, Kosher certified, and registered as a medical device for guaranteed safety.
- Target Concerns
- Extended longevity, friction reduction under water, and hypoallergenic care for non-porous surfaces.
- Texture & Ritual
- A silky, non-sticky glide that never dries out, designed for uninterrupted, long-duration intimacy.
| Product Name | Primary Benefit | Format/Size |
|---|---|---|
| Wet Platinum Silicone-Based Personal Lubricant 4.2 oz | Waterproof Longevity | 4.2 oz Bottle |