Eva·nyc
Eva·nyc is a Brooklyn-born, Gen-Z favorite that combines fun, approachable beauty with serious sustainability efforts. They are a Masstige brand known for their industry-leading use of aluminum packaging.
Formulation Profile
Key IngredientsArgan Oil, Plant Protein, Avocado Oil, Sunflower Seed Oil.
Ethical StandardsCruelty-Free, Vegan, GMO-Free, 100% Recyclable Aluminum packaging.
Target ConcernsBreakage reduction, heat protection (up to 450°F), and frizz smoothing.
Texture & RitualA 10-in-1 primer cream that acts as the first step in styling damp hair.
| Product Name | Primary Benefit | Format |
|---|---|---|
| Eva NYC Repair Leave-In Treatment for Damaged Hair | Strengthening & Heat Protection | Cream |
