Simply Gum
A minimalist, holistic brand revolutionizing the oral care aisle with natural ingredients and plastic-free formulations. Positioned as an accessible "Clean Label" choice for the eco-conscious consumer.
Formulation Profile
- Key Ingredients
- Natural Chicle base, Organic Cane Sugar, Peppermint Oil; free from aspartame and synthetic plastics.
- Ethical Standards
- Biodegradable, Plastic-Free, Non-GMO Certified, Vegan.
- Target Concerns
- Oral hygiene, breath freshness, avoiding synthetic ingestion.
- Texture & Ritual
- Smooth, dissolving mints that offer a subtle, refreshing lift without the chemical aftertaste of conventional candy.
| Product Name | Primary Benefit | Format/Size |
|---|---|---|
| Simply Mints Peppermint Breath Freshening Mints | Natural Breath Freshening | Mints Tin |
