Sense
Brand Philosophy: Sense focuses on clinical simplicity, prioritizing the physiological balance of the intimate microbiome through scientifically adjusted pH levels. Positioning: Mass Market Functional.
Formulation Profile
- Key Ingredients:
- pH-buffering agents, mild surfactants, skin-conditioning emollients.
- Ethical Standards:
- Dermatologically tested, paraben-free formulations.
- Target Concerns:
- pH disruption, daily accumulation of bacteria, general hygiene.
- Texture & Ritual:
- Cool, damp cloth application for instant on-the-go cleansing.
| Product Name | Primary Benefit | Format/Size |
|---|---|---|
| pH Balanced Cleansing Wipes for Women | Microbiome-safe cleansing | 12-Pack |
