K-Y
K-Y stands as the global standard for Clinical Intimacy, originating as a medical lubricant before becoming a household name. Its positioning is strictly Mass Market Healthcare, focusing on trust, safety, and solving physiological barriers to intimacy through science-backed formulas.
Formulation Profile
- Key Ingredients
- Water, Glycerin, Hydroxyethylcellulose; specialty beads for moisture release and sensory warming agents.
- Ethical Standards
- #1 Doctor recommended brand; clinically tested for safety and efficacy.
- Target Concerns
- Vaginal atrophy, lack of natural lubrication, and couples seeking sensory enhancement.
- Texture & Ritual
- Ranges from classic jelly to lightweight liquids; "Yours+Mine" offers contrasting warming and tingling sensations.
| Product Name | Primary Benefit | Format/Size |
|---|---|---|
| K-Y Water-Based Personal Lubricant, 4.5 fl oz | Classic Clinical Care | 4.5 oz Bottle |
| K-Y Personal Lubricant with Vaginal Moisturizer Beads | Time-Release Moisture | Specially Formulated |
| K-Y Yours + Mine Couples Personal Lubricants Set | Dual Sensation (Warm/Tingle) | Dual Pack |