EltaMD
EltaMD is a professional-grade brand with a Clinical/Scientific focus, best known for its advanced sun protection technologies. Positioned in the Medical/Apothecary space, it is the number one dermatologist-recommended professional sunscreen brand in the US.
Formulation Profile
- Key Ingredients
- Transparent Zinc Oxide, Antioxidants, Hyaluronic Acid; generally free from heavy fragrances.
- Ethical Standards
- Non-comedogenic (won't clog pores); oil-free options; specifically formulated for post-procedure or sensitive skin.
- Target Concerns
- Sun damage protection (UVA/UVB), photo-aging, skin sensitivity, and post-laser recovery.
- Texture & Ritual
- Silky, lightweight formulations that leave no white cast, designed for daily wear under makeup or alone.
| Product Name | Primary Benefit | Format/Size |
|---|---|---|
| EltaMD UV Lip Balm SPF 30 for Dry Lips | Sun protection and hydration for lips | Tube / SPF Balm |
