Dior Beauty
Dior blends high-fashion couture heritage with cutting-edge floral science to create sensory-rich, color-awakening cosmetics. Positioning: Luxury / High-End Prestige.
Formulation Profile
- Key Ingredients
- Cherry Oil, Shea Butter, Sunflower Waxes, Color Reviver Technology.
- Ethical Standards
- Transitioning to clean formulas (97% natural origin ingredients in Lip Glow), Sustainable luxury packaging.
- Target Concerns
- Dryness, Dull Lip Tone, Barrier Protection.
- Texture & Ritual
- Balm-like glide with a custom rosy tint finish; designed for effortless, on-the-go chic.
| Product Name | Primary Benefit | Format/Size |
|---|---|---|
| Dior Addict Lip Glow - Pink 3.2g | Custom Color Hydration | Stick / 3.2g |
| Dior Addict Duo Lip Glow Set - Pink & Coral | Duo Shade Radiance | Set / 2 x 3.2g |
