Biotène
Brand Philosophy: A clinically-driven oral care line specifically engineered to manage dry mouth symptoms through gentle, enzyme-based hydration. Positioning: Clinical / Mass Market Pharmacy.
- KEY INGREDIENTS
- Glycerin, Xylitol, Lubricating Polymer System (Alcohol-Free).
- ETHICAL STANDARDS
- SLS-free options, established clinical safety profile.
- TARGET CONCERNS
- Xerostomia (Dry Mouth), oral irritation, bad breath.
- TEXTURE & RITUAL
- Viscous, coating liquid; provides immediate and lasting soothing comfort.
| Product Name | Primary Benefit | Format |
|---|---|---|
| Biotène Mouthwash for Dry Mouth and Fresh Breath | Moisturizing & Soothing | Liquid Rinse |
